Wild at Heart joins '1% For The Planet'

The Wild at Heart Legal Defense Association, a public interest organization created to protect Taiwan's fragile environment, was recently recognized as a nonprofit member of 1% For The Planet.

1% for the Planet (1% FTP) was founded in 2001 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, owner of Blue Ribbon Flies. The two successful business owners are also avid outdoorsmen who have a long history of working to protect the natural resources that kept them in business. 1% FTP was developed as a concept to encourage other businesses to donate at least one percent of their sales to a network of more than 1,500 nonprofit environmental organizations worldwide. To date, 1% FTP has 767 business members and the numbers are still growing. The companies range from a wide variety of industries, including clothing, financial, and travel.

With the additional support and recognition by 1% FTP, Wild at Heart hopes to continue and strengthen its efforts in the protection, conservation and restoration of Taiwan's environment. Our many current initiatives include defending the endangered population of Indo-Pacific Humpback Dolphins off Taiwan's west coast and fighting for the termination of the Hushan Dam project.